Best business books

60 Best Business Books That Will Help To Boost Your Business

Reading is an activity that enables one to gain exposure to new ideas, modes of thinking, and an aggregate of diverse knowledge. The mind is our greatest asset and we all unknowingly employ business tactics in our daily lives. Think if you could use these very tactics knowingly, you could turn the lemons your life throws at you into oranges.

Discover the secret to come out at the top of your game with these phenomenal books recommended by experts and entrepreneurs all over the world. These award-winning, eye-opening Management Business Books will help you up your leadership game and build your brainchild into a multi-million dollar business.

So, if you wish to get a bit smarter while you’re stuck at home in this pandemic, consider picking some of the Best Business Books from the following titles.

Contents

Best Business Books

1. MONEY MASTER THE GAME: 7 SIMPLE STEPS TO FINANCIAL FREEDOM - By Tony Robbins

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Money has the power to create or to destroy. In this phenomenal book, Tony Robbins says that – you must master money, or it will master you. The book addresses the question of how one can attain financial freedom.

Written simply and brilliantly, the author demonstrates the most complex financial theories using a lot of metaphors and walks the readers through a 7-step blueprint that can be used by anyone to be financially free. The book also consists of transcripts of the World’s Top 50 investors and financial experts. It offers sound advice from seasoned professionals on saving and investing so you can live the life you want. This book is for those who are concerned about how to afford retirement, manage their money more effectively, and how to become rich.

2. I WILL TEACH YOU TO BE RICH - By Ramit Sethi

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

I Will Teach You To Be Rich has a style that is very different from other Investment Books and Business Management Books. The book’s goal is to help you get your finances on track with the help of a six-weeks system. Though the book is about personal finance, you might find yourself chuckling along the way.

Sethi busts many myths about financial expertise throughout the book and builds your confidence as a competent human that can handle your own accounts. Moreover, you’ll find Sethi’s thoughts on several investment options ranging from index funds to real estate to cryptocurrency. While this book is majorly about building your wealth and managing your money, he balances it out by encouraging readers to be conscious of their spending so that you’re spending on what you enjoy and what is important to you.

3. PSYCHOLOGY OF SELLING: INCREASE YOUR SALES FASTER AND EASIER THAN YOU EVER THOUGHT POSSIBLE - By Brian Tracy

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Being one of the Best Business Books of all time, Psychology of Selling aims to give you techniques, tools, ideas and strategies that you can use to make more sales, faster and easier than ever before. Brian Tracy believes that if salespeople focus on getting a little bit better in key areas of selling, it accumulates into “an extraordinary difference in income.”

He explains the Pareto principle in his book, that is, the 80/20 rule. This winning-edge concept when applied to sales, turns out that, “The top 20% of salespeople make 80% of the money, and the rest 80% at the bottom only derives 20% of the money from customers.”

This book is a great combination of sales tips, self-improvement and psychology; and gives great insights into day-to-day sales fundamentals.

4. RHINOCEROS SUCCESS: THE SECRET TO CHARGING FULL SPEED TOWARD EVERY OPPORTUNITY - By Scott Alexander

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Rhinoceros Success gives tips and motivation to encourage the readers to get up and get moving. The author teaches the readers to be rhinos as they tackle diverse challenges in their lives, be it financial, social or physical. This book is hands down one of the Best Business Books to Read.

Alexander communicates a simple, clear-cut and powerful message in the book – you can do anything if you believe you’re capable and are willing to charge with everything you have. He makes great use of metaphors and links human beings to rhinos, and inspires the readers to inculcate a few habits in their life that will make them achieve the zenith point of their lives. This book is as much a Business Book as it is a timeless Self-Help/Motivational Book.

5. SELLING THE INVISIBLE: A FIELD GUIDE TO MODERN MARKETING - By Harry Beckwith

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Nowadays, marketing is just not a means to promote your products and/or services; it is now seen as a way for firms to synthesize their relationships with their existing and potential customers. In this phenomenal book by Harry Beckwith, founder of Beckwith Advertising and Marketing, puts forth his ideas on modern-day marketing and opens your eyes to new ideas in this crucial branch of marketing.

The book explains a lot of marketing concepts, such as, why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects; marketing lessons from black holes, grocery lists, the Hearsay Rule, and the fame of Pikes Peak; dozens of proven yet consistently over-looked ideas for research, presentations, publicity, advertising, and client retention and much more.

6. SELL OR BE SOLD: HOW TO GET YOUR WAY IN BUSINESS AND IN LIFE - By Grant Cardone

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

One of the Best Management Business Books out there, Sell or Be Sold makes you take a fresh look at selling, and how to use this forgotten art in a respectful, ethical way to get everything you want in life. Grant Cardone says that there is not a single person on this Earth who does not sell; you are either selling your time, skills, or your vision/idea.

He emphasizes some key result areas that we must work on to become a better seller, such as being a hundred per cent sold on your product, your practice and commitment towards selling, being an adept communicator as well as listener, etc.

Written in a crisp and meaningful way, this book is written for those that do not consider themselves salespeople but who want to achieve more success in their life. You will be introduced to incredibly simple ways to sell any product or idea to anyone at any given time; you will learn how to get others to agree with your ideas and get behind you and help you.

7. PITCH ANYTHING: AN INNOVATIVE METHOD FOR PRESENTING, PERSUADING, AND WINNING THE DEAL - By Oren Klaff

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The New York Times bestselling book, Pitch Anything, explains the simple science behind creating and presenting a great pitch. The book is filled with anecdotes and concrete examples, and they show just how far one should go in ‘setting the frame’. The techniques mentioned in this book are not only directed towards salespersons, and will help you understand the way people communicate on a much deeper level.

Pitch Anything is a very entertaining and downright surprising book. Klaff is convinced that the key to effective pitching – getting and holding your audience’s attention, managing the power balance, closing the deal – can be found in cognitive science and neuroscience. This writing piece is one of the Best Business Books for Startups. Whether you’re selling your idea to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will completely transform the way you position your ideas.

8. F.U. MONEY: MAKE AS MUCH MONEY AS YOU WANT AND LIVE YOUR LIFE AS YOU DAMN WELL PLEASE! - By Dan Lok

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

F.U. Money is a book for those who wish to have real financial independence and abundance in their lives. Dan Lok helps readers discover the secret to having effortless, unstoppable motivation and passion in your life to help you make millions.

He demonstrates how you can live the lifestyle you really want without having to work or rely on anyone else for money. The author is unique and straightforward in his approach to business, lifestyle, and mindset.

He gives a different perspective on the so-called ‘tried and tested through time’ principles, explaining why they don’t work and how doing the opposite makes more sense. It is interesting as the author writes his self-experience in the book with a non-descriptive and conversational way.

9. WHEN: THE SCIENTIFIC SECRETS OF PERFECT TIMING - By Daniel H. Pink

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Our lives are a never-ending journey of ‘when’ decisions – when to start pursuing your dream, when to start our business, when to schedule a class, etc. , yet we make these decisions based on just our intuition without thinking scientifically.

Daniel Pink asserts that getting the timing of these decisions right is a science. A better understanding of this science is crucial in order to live healthier and more satisfying lives. The book is as practical as it is theoretical. It makes the readers think much more carefully about how they divide up their days and organize their routines.

The New York Times Bestseller book has been received a lot of recognition as – Amazon Best Books of 2018, iBooks Best Books of 2018, and longlisted for The Goodreads Readers Choice Award.

10. THE 22 IMMUTABLE LAWS OF BRANDING - By Al Ries

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

A remarkable Management Business Book, The 22 Immutable Laws of Branding is a short branding classic. The first part of the book is centered on the human psyche. If you are someone who is struggling to launch a new product or the growth of your company, then this book is for you.

The book is written in an entertaining and readable style. The author discusses the 22 laws of branding that have been found to hold true across innumerable products and services. He says that the most useful aspect of branding is not increasing market share, but creating a new category. He advises narrowing your focus dramatically and creating a new category for your product/service. The work provides comprehensive detailing on the dos and dont’s of building a brand.

11. HIGH OUTPUT MANAGEMENT - By Andrew S. Grove

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This book by the legendary CEO of Intel, Andrew S. Grove, is one of the best and concise guides on how to be an excellent manager. The author explains the various elements of production – that are essential to achieve high-quality results in less time with the least waste.

Many prominent CEOs and leaders across the globe, such as Mark Zuckerberg, Brian Chesky, Steve Jobs, and others found the ideas in this book to be instrumental in how they have built and led their teams. One of the things that you would find interesting in the book is that it takes concepts bouncing around in your mind, and provides a level of structure that makes things “click.”  It provides a mechanical view of how work gets done and how you can be more effective and efficient.

12. OUTLIERS: THE STORY OF SUCCESS - By Malcolm Gladwell

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Journalist turned author, Malcolm Gladwell takes us for a ride to the worlds of successful people and how they came about to be successful in the first place. The book has two parts – ‘Part One: Opportunity’ and ‘Part Two: Legacy’. Gladwell addresses the question of what makes these ‘outliers’ unlike us. He states that the reason for the same can be narrowed down to our culture, background, and personal connections, such as where we were born, our heritage and upbringing, being in the right place at the right time and finally, having the required skills and taking advantage of a good opportunity.

Another theory highlighted in this book is the ‘10,000 Hour Rule’. This rule states that to achieve greatness, one must invest countless hours in ourselves, and further, the book explains this concept with the success story of the English rock band – The Beatles. The author has also introduced the idea of ‘practical intelligence’, that is understanding what to say to whom, and the tone of the said conversation, to ensure its maximum effect.

13. HOW TO MASTER THE ART OF SELLING - By Tom Hopkins

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In How To Master The Art Of Selling, Tom Hopkins provides a clear layout of the sales process as a series of measurable and implementable concepts. He explains each step of this process – prospecting, approach, qualification, presentation, answering objections and close. He also covers time management, record-keeping systems for follow up sales and goal setting.

This book is one of the greatest Self-Help Books as well as Best Business Books for Beginners. The real strength of the book is the section on types of questions, that leads to a close, and the closing questions themselves. This piece of work is a must for any salesperson’s library.

14. IF YOU CAN’T WHOLESALE AFTER THIS, I’VE GOT NOTHING FOR YOU - By Todd M. Fleming

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Are you fed up with the traditional “rat race” style of living and want to create a new way of living? If yes, then this book is for you. This book is a step-by-step guide to closing your first real estate without needing any of your own money or credit. Being one of the Best Business Books to Read, this book will change the way you think about money, and the opportunities surrounding you each and every day. 

Todd guides the readers through the process of becoming financially free through real estate investing. One of the key points of Todd’s philosophy is that competition is a good thing. He thinks that the more people you know in the real estate space, the more you strengthen and leverage those relationships, and the more deals you can do.

15. RICH DAD POOR DAD - By Robert T. Kiyasaki

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Rich Dad Poor Dad chronicles Robert’s early life and childhood when he was living with his two dads — his real father and the father of his best friend, his “rich dad” — and how both men shaped his thoughts about money and investing. It has remained one of the most influential personal finance and investing books since it was first published over 20 years ago.

This book revolves around the lessons rich folks teach their kids about money, which according to Robert Kiyosaki, poor and middle-class parents too often neglect. Kiyosaki’s simple-but-effective message preaches the importance of investing early to make your assets/money work for you, instead of you working for money — a concept all children should know.

It is undoubtedly one of the best books for our initial guidance toward financial education. Robert has a knack for putting complex financial and economic cases into simpler perspectives, the cases provided by the anecdotes of the rich dad were also helpful in understanding these theories.

16. THE SCIENCE OF GETTING RICH - By Wallace D. Wattles

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This landmark guide to wealth creation by Wallace strips away all veneers of mysticism in this discussion of the process of manifesting as a science that follows specific laws. The book provides thought-provoking concepts that can be used by anyone to improve their lives.

In the matter of just seventeen short chapters, Wattles shows how to use the idea of wealth creation through the law of attraction; how to overcome barriers to its application, and how to work with very direct methods that awaken it in your life.

The Science of Getting Rich was credited by Rhonda Byrne as one of the inspirations for her popular book The Secret. As Byrne explained it on the web site of Oprah Winfrey, “Something inside of me had me turn the pages one by one, and I can still remember my tears hitting the pages as I was reading it. […] It gave me a glimpse of The Secret. It was like a flame inside of my heart. And with every day since, it’s just become a raging fire of wanting to share all of this with the world.”

17. THE MAGIC OF THINKING BIG - By David J. Schwartz

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Like other Self-Help/Motivational books and Business Books, The Magic of Thinking Big is saturated with a lifetime of hard-won lessons, grandfatherly wisdom and anecdotes. Dr. Schwartz gives the readers useful methods to make the most out of every aspect of their life, be it their jobs, marriages, family life or community. He argues that in order to become successful you need not be insanely intellectual or talented, instead you must learn and understand the habit of thinking and behaving in ways that will get you there.

This book is perfect for you if you feel trapped or stagnant in life; you’re tired of thinking I couldn’t, I shouldn’t, or I can’t; or you need the confidence to nail an upcoming project.

The book was first published in the year 1959, It has also been called as one of the greatest self-help books by Forbes. Thomas J. Stanley wrote on his website how the book motivated him to write his bestseller, The Millionaire Next Door.

18. HOW TO WIN FRIENDS AND INFLUENCE PEOPLE - By Dale Carnegie

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Learn the six ways to make people like you, the twelve ways to win people to your way of thinking, and the nine ways to change people without arousing resentment with one of the Best Business Books and the Best Books on Psychology of all time, released in 1936. Dale Carnegie makes use of a plethora of real-life examples and emphasizes the importance of ego and self-esteem.

Carnegie stresses the fact that we must smile, be genuine and considerate towards others and keep criticism to the lowest. “Remember that a person’s name is to that person the sweetest and most important sound in any language,” he wrote. He further said that taking someone’s name often acts as a love spell and would make that person invariably to start liking you.

The book has sold over 30 million copies worldwide and was number eight on the list of “Top Check Outs OF ALL TIME” by the New York Public Library.

19. THE MILLIONAIRE FASTLANE: CRACK THE CODE TO WEALTH AND LIVE RICH FOR A LIFETIME! - By M.J. DeMarco

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Contrary to the beliefs of many ‘financial gurus’ who advocate gradual wealth over 40 years, there is a fast lane to wealth, a motorway that explains exactly how M.J. DeMarco, an entrepreneur who started with nothing, became a multimillionaire and is a thirty-year-old retiree.

In The Millionaire Fastlane, the author identifies three paths to wealth: the roadside, the slow lane, and the fast lane. This book is written by someone who tells their success story, not someone who provides a plan for the future. DeMarco started from scratch, made a lot of mistakes and became a multimillionaire anyway, which somewhat guarantees credibility to this book.

The book will easily get you hooked and is reassuring in the sense that it lays down a roadmap used by those who truly become rich, with pure content on each and every page.

20. THE 10X RULE: THE ONLY DIFFERENCE BETWEEN SUCCESS AND FAILURE - By Grant Cardone

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The 10X Rule can be summarized in a single statement – setting massive goals and taking massive actions. Grant Cardone proposes the idea that since all goals require an extraordinary amount of work and effort, then you might as well set big goals. He says to set a goal, and then multiply it by 10. Also, Cardone advises that to get started with the 10X rule you should write your goals down, follow them up with actions, and review your goals every day.

The book is recommended for those who are seeking entrepreneurial endeavours. Cardone’s philosophy is that your actions should be imbued with obsession. Obsession drives one to accomplish his/her goals. It’s what gets stuff done. The book, which has been classified as one of the Best Business Books for Startups, provides a great framework and mindset for anyone looking to be a pioneer in his/her field.

21. BLUE OCEAN STRATEGY: HOW TO CREATE UNCONTESTED MARKET SPACE AND MAKE THE COMPETITION IRRELEVANT - By W. Chan Kim and Renee Mauborgne

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Blue Ocean Strategy is a book that challenges all you know about the requirements of strategic success. The authors say that in order to create profitable growth in the future, companies should create ‘blue oceans’ – untapped new market spaces ripe for growth. Such strategic moves, which the authors call ‘value innovation,’ create powerful leaps in value that often render competition obsolete for more than a decade.

The real benefit of the Blue Ocean Strategy is the methodical approach of analysis that has been promoted by the authors. Over the years the authors have created a huge amount of support material to help companies look at ‘Value Creation’ that is, reducing internal costs while increasing buyer value. Moreover, they have introduced the Strategy Canvas, a simple methodology to compare a business to a benchmark or a similar industry. Undoubtedly, this book is one of the Best Management Business Books and Best Business Books to Read.

22. DOTCOM SECRETS: THE UNDERGROUND PLAYBOOK FOR GROWING YOUR COMPANY ONLINE - By Russell Brunson

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

If you are someone who wants to get ahead in their business, then this book is for you. Even though marketing techniques are constantly changing, Dotcom Secrets is one of the most relevant books for both new and advanced online entrepreneurs.

Russell’s book pulls together various concepts and theories to give you the marketing funnels and the sales scripts needed to turn on a flood of new leads into your business. The book will enable you to build relationships and establish rapport with customers. It provides simple strategies that will work with any business model and will inspire you to build a successful business online or guide you in transitioning from offline to online marketing channels.

23. EXPERT SECRETS: THE UNDERGROUND PLAYBOOK FOR FINDING YOUR MESSAGE, BUILDING A TRIBE, AND CHANGING THE WORLD - By Russell Brunson

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This book by Russell Brunson is about how to market yourself and create content that would hook people in. It aims to get individuals to capitalize on their skills and share them with the world. Russell offers the encouragement, motivation, inspiration and how-to needed to start thinking about what you can and want to do as a movement –  a chance to change the world.

Expert Secrets will help you position yourself as an expert and learn how to tell your story in a way that gets people to move and guide people through your funnels, giving them the results they are looking for. One of the Best Business Books for Beginners, it walks you through the exciting journey of building your brand and how it can ultimately benefit your business.

24. GRINDING IT OUT: THE MAKING OF MCDONALD'S - By Ray Kroc, Robert Anderson

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Grinding It Out is a fascinating story about a 52-year-old entrepreneur, Ray Kroc, who opened the first McDonald’s franchise and completely revolutionized the fast-food selling business. There a lot of things to learn from Ray Kroc’s story, primarily because it is so different from the contemporary examples of success achieved at a young age.

Kroc’s ability to tell a good story was very much instrumental in his success both as a salesperson as well as a fast-food entrepreneur. This book is a very inspiring, short and to the point, entertaining account of a fellow American who took years of “grinding it out” before he became an “overnight success.” Grinding It Out can be said to be one of the Best Business Books to Read, and should definitely be added to the bookshelves of those who wish to attain success.

25. THE 4 HOUR WORKWEEK: ESCAPE 9–5, LIVE ANYWHERE, AND JOIN THE NEW RICH - By Timothy Ferriss

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this book, author Tim Ferriss lays down some principles and methods he used to free himself from the 9 to 5 grind. He shares stories and anecdotes from his personal life and those of others. It deals with what Ferriss refers to as ‘lifestyle design’ and repudiates the traditional ‘deferred’ life plan in which people work for grueling hours and take few vacations for decades and save money to relax after retirement.

This book will help you grow exponentially and provides interesting insights and new ways to look at priorities. It dispels the notion of waiting till retirement and is aimed at creating mini-retirements by using the method DEAL i.e. Define, Elimination, Automation and Liberation for entrepreneurs and DELA for employees.

26. DREAM 100 BOOK - By Dana Derricks

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Traditional marketing practices focus on acquiring customers directly. However, Dana Derricks introduces an alternate indirect marketing strategy for this. He proposes to recruit affiliate partners who can recommend your products and services to their customers. Dana works closely with Russell Brunson, Clickfunnels founder and CEO, and has called the latter his mentor.

The book is an easy-read, no-nonsense, and a substantive piece of work. This book is more apt for readers who are already running their own business and want to get more selling traction. Dream 100 Book provides the readers with a handful of tools and techniques to get instant access to anybody and get the deal of your dreams. It will enable you to maximize your value and avoid the common mistakes made by people that might hamper your deal.

27. THE 1-PAGE MARKETING PLAN: GET NEW CUSTOMERS, MAKE MORE MONEY, AND STAND OUT FROM THE CROWD - By Allan Dib

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The 1-Page Marketing Plan is definitely one of the Best Business Books of All Time. It talks about the fundamentals of small business marketing, focuses on the strategies and most importantly the mindsets of successful marketing.

Allan Dib says that for an entrepreneur time is not money, instead, value is money. Time is just an input needed to deliver value to the market. He reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It’s a single page, divided up into nine squares, with the help of which you’ll be able to map out your own sophisticated marketing plan and go from zero to marketing hero.

The book will help you discover the secret to getting amazing results on a small budget using direct response marketing. Further, it will enable you to annihilate competitors and make yourself the only logical choice; and get new customers, clients, or patients and how to make more profit from existing ones.

28. WAY OF THE WOLF: BECOME A MASTER CLOSER WITH STRAIGHT LINE SELLING - By Jordan Belfort

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The Way of the Wolf cracks the code on how to persuade anyone to do anything and guides the readers, regardless of age, education, or skill level, to be a master salesperson, negotiator, closer, entrepreneur, or speaker. In the book, Jordan Belfort explains his Straight Line Selling system. It is the system that he used while making millions at Wall Street. And this is the same system that he is teaching at seminars after his conviction and parole.

Jordan Belfort immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star. The book is a thorough description of the art of sales in descriptive hands-on terms – good for any level of salespersons.

29. THE WEALTH OF NATIONS, BOOKS 1-3 - By Adam Smith

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Adam Smith, the Father of Economics, originally presented this book in the form of lectures at Glasgow laying down the foundations of economic theory in general and ‘classical’ economics in particular. The publishing of The Wealth of Nations in 1776 marked the birth of modern capitalism and economics. He argued that a truly free market fired by competition yet guided as if by an ‘invisible hand’ to ensure justice and equality – was the engine of a fair and productive society.

Smith’s invisible hand continues to be a powerful force even today. He overturned the miserly view of mercantilism and gave us a vision of plenty and freedom for all. The free market he foresaw, though not yet fully realized, may have done more to raise the global standards of living than any single idea in history.

30. PROFIT FIRST: A SIMPLE SYSTEM TO TRANSFORM ANY BUSINESS FROM A CASH-EATING MONSTER TO A MONEY-MAKING MACHINE - By Mike Michalowicz

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Profit First, is a book on budget allocation, disguised as an ‘accounting hack’. The book is cleverly delivered in a conversational tone, balanced with storytelling, analogies and behavioral psychology. A digestible read for time-deprived and information-overloaded entrepreneurs.

The main philosophy of the book is to put profit first instead of giving the priority to expenses, as is done by the traditional method of accounting. Even though, algebraically, the result derived would be the same, however, this re-framing has psychological benefits. Mike Michalowicz explains why the GAAP accounting method is contrary to human nature, trapping entrepreneurs in the panic-driven cycle of operating check-to-check and reveals why this new method is the easiest and smartest way to ensure your business becomes profitable from your very next deposit forward.

31. BREAKTHROUGH ADVERTISING - By Eugene M. Schwartz

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Breakthrough Advertising is a phenomenal book that breaks down the elements of copywriting. It is one of the Best Business Books ever written about persuasion, marketing, and human behavior. This 1966 book remains a classic cult in the field of marketing to date.

As per Schwartz, the main idea of marketing is not to create lumpsum demand for a product/service. Instead, it is to recognize the hopes, dreams, fears, and desires that exist in the hearts of millions of individuals and focus those desires onto a product/service.

The book is very informative and will help you to think more deeply about the customer funnel and how the prospect acts in that funnel and what message should be delivered from the brand side. In a field where you could go any direction with your product, the book gives you a map to make better decisions by understanding your market and underlying competition.

32. CA$HVERTISING: HOW TO USE MORE THAN 100 SECRETS OF AD-AGENCY PSYCHOLOGY TO MAKE BIG MONEY SELLING ANYTHING TO ANYONE - By Drew Eric Whitman

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Cashvertising is packed from start to finish with nothing but incredibly effective, tried and tested techniques for selling bucket loads of anything. The book makes use of many examples and case studies to demonstrate the human psyche and how people think and act in each situation.

Drew Eric Whitman lifts the shroud of mystery surrounding consumer behavior by explaining some fundamental psychological theories. His well-researched pointers will help you create a brand and ads that appeal to customers’ deepest desires and impulses. Although Whitman’s advice applies to all modes of advertising, he focuses majorly on print advertising.

Undoubtedly, one of the Best Business Books of All Time, this short book will deliver everything you wish to know about on creating powerful advertising.

33. INFLUENCE: THE PSYCHOLOGY OF PERSUASION - By Robert Cialdini

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The book highlights six universal principles of persuasion used by practitioners all across the planet. It touches upon the dynamics of Human Psychology based on countless experiments and researches; and also explains why and how professionals are able to sell us their ideas. The framework of the book is based on thirty-five years of a rigorous research of Dr. Robert Cialdini.  The principles explained are Reciprocation, Commitment and Consistency, Social Proof, Liking, Authority and Scarcity.

These principles can help you stimulate personal development and act as a shove to the path of success; and how you can make use of this philosophy to influence those around you and at the same time how to defend yourself against it.

Fortune listed the book in their “75 Smartest Business Books”. It is also mentioned in 50 Psychology Classics.

34. THE $100 STARTUP: REINVENT THE WAY YOU MAKE A LIVING, DO WHAT YOU LOVE, AND CREATE A NEW FUTURE - By Chris Guillebeau

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The $100 Startup is a book that will help you destroy the obstacles standing in the path of you achieving your dreams. It is a great account of 50 intriguing entrepreneurs who discovered aspects of their passions that could be monetized and were able to restructure their lives in ways that gave them greater freedom and fulfillment. It’s all about finding the intersection between your “expertise” – even if you don’t consider it such — and what other people will pay for.

Chris Guillebeau says that in the battle between planning and action, action wins – so instead of making complicated plans and underacting, you should look to create simple basic plans that guide your way and take action on them, adjusting your course as you see fit. He emphasizes that when starting small, you need to hustle for good marketing, and at the very least start with blogging.

35. THE HARD THING ABOUT HARD THINGS: BUILDING A BUSINESS WHEN THERE ARE NO EASY ANSWERS - By Ben Horowitz

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The Hard Thing About Hard Things is probably one of the best books ever written on entrepreneurship and being a CEO. The author, Ben Horowitz, one of Silicon Valley’s most respected and experienced entrepreneurs draws on his own story of the various shenanigans of running a business to offer essential advice and practical wisdom for navigating the toughest problems business schools don’t cover.

Being one of the Best Management Business Books, the book offers a lot of aspirational quotes and ideas. Horowitz offers advice based on what he has learned over the years, including an interesting discussion on the difference between hiring for strength instead of for lack of weakness. The book is written in a direct and refreshing style; and the author doesn’t sugarcoat facts and presents cutting-edge realities to the readers.

36. THE OUTSIDERS: EIGHT UNCONVENTIONAL CEOS AND THEIR RADICALLY RATIONAL BLUEPRINT FOR SUCCESS - by William N. Thorndike Jr.

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The Outsiders chronicles the journey of eight ‘outsiders’ who shunned Wall Street and the press, and shied away from the hottest management trends. Instead, they shared specific traits that put them and the companies they led on winning paths: a laser-sharp focus on per share value as opposed to earnings or sales growth; an exceptional talent for allocating capital and human resource management; and the belief that cash flow, not reported earnings, determines a company’s long-term value.

The book became one of the Best Management Business Book in the USA as soon as it was published. The authors’ interviews with the CEOs really add to Thorndike’s insights. It is no wonder that this book is one of the 11 Picks From Warren Buffett’s Bookshelf.

37. BAD BLOOD: SECRETS AND LIES IN A SILICON VALLEY STARTUP - By John Carreyrou

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Bad Blood follows the breathtaking rise and epic failure of Theranos, the multibillion-dollar biotech startup headed by Elizabeth Holmes (who was widely seen as the female Steve Jobs). It is a fascinating account of a massively hyped “unicorn” healthcare startup that aimed to perform hundreds of blood tests from a single drop of blood pricked from your finger.

However, their technology never worked. But Holmes was so good at selling her vision that she wasn’t stopped until after real patients were using the company’s “tests” to make decisions about their health.

The book was included on end-of-year lists, including the New York Post’s list of the 28 most unforgettable books of 2018, NPR’s Guide To 2018’s Great Reads, and The New York Times Book Review’s 100 Notable Books of 2018.  It also won the 2018 Financial Times and McKinsey Business Book of the Year Award.

Bad Blood tackles some serious ethical questions, but it is ultimately a thriller with a tragic ending. It’s a fun read full of bizarre details that will make you gasp out loud.

38. START WITH WHY: HOW GREAT LEADERS INSPIRE EVERYONE TO TAKE ACTION - By Simon Sinek

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this inspirational book, Simon Sinek argues about the “What, How and Why” of doing things and says that often we fail to see the results because we spend a lot of time talking about the What and How and fail to tackle the most important part i.e. “Why”.

The author puts together a clear vision of what it truly takes to lead and inspire, with the help of several cases and anecdotes. This book is for anyone who wants to inspire others or who wants to find someone to inspire them.

On one hand, the book is about marketing – for example, Sinek talks about how inspiration is more effective at influencing human behavior than manipulation. On the other hand, the book is a reminder that we need to reconsider what brings meaning to our lives. The leader of a company needs to be focussed and clear as to why the company exists and to be able to express it to employees.

39. EMOTIONAL INTELLIGENCE: WHY IT CAN MATTER MORE THAN IQ - By Daniel Goleman

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this compelling book, Daniel Goleman insists on us to become our own masters, make our emotions our allies, and no longer be a slave to them. He posits that emotional intelligence is as important as IQ in order to become successful in life.

The book explores five realms of emotional intelligence – awareness of one’s own emotions; being able to shake off negative emotions such as anxiety, gloom, and irritability; motivating oneself; feeling empathy; and interacting smoothly with others. When the brain is flooded with emotion, we lose the ability to focus as our working memory is unable to work effectively. This book offers avenues of reflection. Goleman also talks about the physiological effects of the manifestation of an emotion. He highlighted the interior dialogue that we have with ourselves and the solutions that have been found by rigorous research in this area.

40. THINK AND GROW RICH - By Napoleon Hill

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Think And Grow Rich was written during the Great Depression in the year 1937. The book outlines important steps that one must take if they wish to become wealthy. Napoleon hill drew up 16 laws to be applied to achieve success and in this book, he condenses them offering us 13 principles in the form of ‘Philosophy of Achievement’. He argues that desire, faith and persistence can push someone to great heights if one can suppress pessimistic thoughts and focus on the bigger picture.

This book provides us some timeless wisdom, information and excellent advice. It is about so much more than getting rich – it’s about figuring out how to get what you want from life.

41. THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE - By Stephen Covey

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This is a self-help and business book, where Covey presents an approach to achieving our goals by aligning oneself to what he calls “true north” principles based on a character ethic that he presents as universal and timeless. He says that the way we see the world is based on our own perceptions.

He further argues that we must allow ourselves to undergo a paradigm shift – to change ourselves fundamentally and not just alter our attitudes and behaviors on the surface level – in order to achieve true change. This is where the 7 habits of highly successful people come into the picture.

The book was lauded worldwide for its unique perception and style of writing. In August 2011 Time listed 7 Habits as one of “The 25 Most Influential Business Management Books“.

42. THE LEAN STARTUP: HOW TODAY'S ENTREPRENEURS USE CONTINUOUS INNOVATION TO CREATE RADICALLY SUCCESSFUL BUSINESSES - By Eric Ries

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this coming of the age book, Eric Ries provides a scientific approach to creating and managing successful startups and offers entrepreneurs a way to test their vision continuously, to adapt and adjust before it’s too late.

The Lean Startup methodology aims to fill the gap between startup marketing and software development by introducing tools like customer development, minimal viable product and innovation accounting. This book is the go-to source for learning about these tools to bring science to the art of product development and startup marketing.

Categorized as one of the Best Business Books for Beginners, the book is inspired by lessons from lean manufacturing, it relies on “validated learning,” and enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

43. GOOD TO GREAT: WHY SOME COMPANIES MAKE THE LEAP... AND OTHERS DON'T - By James C. Collins

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Good to Great shows that great companies did not emerge due to a dramatic or a revolutionary event but rather years or decades of adhering to their core tenets, building up in the process, gaining momentum slowly as turn-by-turn of the flywheel, and ultimately reaching an inflection point of breakthrough.

Jim Collins uses interesting metaphors and catchphrases providing valuable concepts and lessons for managers, CEOs and other professionals. Using tough benchmarks, he identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years.

After the leap, the good-to-great companies generated aggregate stock returns that beat the general stock market by an average of 7 times in 15 years, better than twice the results delivered by a composite index of the world’s best companies, including Coca-Cola, Intel, General Electric, and Merck. Collins finds the main reason certain companies become great is they narrowly focus the company’s resources on their field of key competence.

44. ZERO TO ONE - By Blake Masters and Peter Thiel

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Zero to One is a self-help book for entrepreneurs, brimming with confidence about the future of startups. But more than this, it is a thought-provoking book about the articulation of success in the 21st century. Peter Thiel, who is an investor and entrepreneur, wrote this book intending to help us “see beyond the tracks laid down” to the “broader future that there is to create.”

One of the best takeaways from the book is that “Last can be first”. You might be the first one to enter a market and capture the market share; however, it is of no use if there are no positive cash flow generations in the future. Being the first-mover doesn’t do you any good if someone else comes along and takes away your monopolistic power.

The authors further add that the greatest strength of a company is the ability of its people to think. Productive thinking leads to the generation of new ideas.

45. THRIVE: THE THIRD METRIC TO REDEFINING SUCCESS AND CREATING A LIFE OF WELL-BEING, WISDOM, AND WONDER - By Arianna Huffington

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this deeply personal book, Arianna Huffington talks candidly about her own challenges with managing time and prioritizing the demands of a career and raising two daughters — of juggling business deadlines and family crises, a harried dance that led to her collapse and to her eureka moment.

The successful founder of the Huffington Post had achieved the two metrics that signal success in our society: money and power. But when she broke her cheekbone after collapsing from built-up exhaustion, stress, and lack of sleep, she reawakened to the idea that there needs to be a Third Metric for defining success. That third metric is made up of well-being, wisdom, wonder, and giving.

Drawing on the research and scientific findings in the fields of psychology, sports, sleep, and physiology that show the profound and transformative effects of meditation, mindfulness, unplugging, and giving, Arianna shows us the way to a revolution in our culture, our thinking, our workplace, and our lives.

46. TOO BIG TO FAIL: THE INSIDE STORY OF HOW WALL STREET AND WASHINGTON FOUGHT TO SAVE THE FINANCIAL SYSTEM FROM CRISIS — AND THEMSELVES - By Andrew Ross Sorkin

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Too Big to Fail is a detailed account of events of the 2008 financial crisis and the collapse of Lehman Brothers from the viewpoint of Wall Street CEOs and US government regulators. The book re-creates all the drama and turmoil, revealing never disclosed details and explaining how decisions made on Wall Street over the past decade sowed the seeds of this crisis.

The author does a great job in setting out the events that led to the failure of the banks and then chronicling almost day by day the decision-making process behind the eventual bailout.

It won the 2010 Gerald Loeb Award for Best Business Book and was shortlisted for the 2010 Samuel Johnson Prize and the 2010 Financial Times and Goldman Sachs Business Book of the Year Award.

47. THE SMARTEST GUYS IN THE ROOM: THE AMAZING RISE AND SCANDALOUS FALL OF ENRON - By Bethany McLean and Peter Elkind

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This book is a meticulously researched and character-driven account of  Enron‘s rise from obscurity to the top of the business world to its disastrous demise. It reveals as never before major characters such as Ken Lay, Jeff Skilling, and Andy Fastow, as well as lesser-known players like Cliff Baxter and Rebecca Mark.

When Fortune writers, Bethany McLean and Peter Elkind published an article, asking ‘How exactly does Enron make money,’ the seemingly stable business began to crumble. The book chronicles all that happened in the company behind closed door private meetings. Smartest Guys in the Room unfurls a fascinating drama that is a story of greed, arrogance, and deceit — an aggregate of all that is wrong with American business today.

48. WHEN GENIUS FAILED: THE RISE AND FALL OF LONG-TERM CAPITAL MANAGEMENT - By Roger Lowenstein

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

When Genius Failed is the story of the rise and fall of Long Term Capital Management (LTCM), the largest hedge fund of its time, founded in 1993. But after four years, the firm suddenly suffered huge losses which put in danger the biggest banks on Wall Street and even jeopardized the entire financial system.

Lowenstein explains the financial concepts in an easy language, so it is understandable by non-financial people as well. The dramatic story of Long-Term’s fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, almost a decade later. The book’s account is based on interviews conducted with former employees of LTCM, the six major banks involved in the rescue, and the Federal Reserve, as well as informal interactions by phone and e-mail with Eric Rosenfeld, one of LTCM’s founding partners.

The book received numerous accolades, including being chosen by BusinessWeek among the Best Business Books of 2000.

49. FIRST, BREAK ALL THE RULES: WHAT THE WORLD'S GREATEST MANAGERS DO DIFFERENTLY - By Marcus Buckingham and Curt Coffman

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This book is a narrative of the remarkable findings of its revolutionary study of more than 80,000 managers and reveals what is it that the world’s greatest managers do differently. The greatest managers in the world do not have much in common, except the fact that they first break all the rules of conventional wisdom.

According to the authors, the management role has four core activities. These are – select for talent, define the right outcomes, focus on strengths, and find the right fit for employees. Most of the book discusses these activities and how to excel at them. Discovering and working with people’s talents are at the heart of good management.

The book appeared on the New York Times bestseller list for 93 weeks. Time Magazine listed the book as one of “The 25 Most Influential Business Management Books”.

50. TRACTION: GET A GRIP ON YOUR BUSINESS - By Gino Wickman

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This book is a must-read for any entrepreneur and business owner. Traction provides unique and simple, yet powerful ways to run your company with more focus, growth and enjoyment. The book offers concepts and tools to efficiently operate your business utilizing the Entrepreneurial Operating System (EOS).

The EOS process enables firms to create an accountability chart with the right people in the right seats. It identifies six key components of every business that are crucial for a business to be structured and agenda-driven. The author says that vision without traction is merely a hallucination.

The book has been listed in a “Financial Advisers’ Must-Reads” list in The Wall Street Journal, “10 Books Business Owners Should Read” in The New York Times Online, and was recommended by John B. Smith of ChiefOptimizer in a feature on The Huffington Post. In 2008, Traction won 2 Axiom Business Book Awards Bronze medals.

51. SO GOOD THEY CAN'T IGNORE YOU: WHY SKILLS TRUMP PASSION IN THE QUEST FOR WORK YOU LOVE - By Cal Newport

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

This is a career strategy book that revolves around four core ideas – which imply that ‘following your passion is bad, instead, go for Mastery Autonomy and Purpose — the trio of things that have been proven to motivate knowledge workers’.

So Good They Can’t Ignore You offers several compelling arguments against passion, and mentions how people end up loving what they do. The author says that matching your job to a preexisting passion does not matter. Passion comes after you put in the hard work to become excellent at something valuable, not before

The book contains a great range of interesting and enlightening case studies and advises the readers to make incremental steps in your career, making sure that they never overstep their actual abilities and skills.

52. WIN BIGLY: PERSUASION IN A WORLD WHERE FACTS DON'T MATTER - By Scott Adams

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In Win Bigly, Scott Adams goes beyond politics to look at persuasion tools that can work in any setting. The book is a detailed account of how Donald Trump used persuasion tools at a master level, and how he applied them when most of the mainstream media (and his own party) viewed him as an insignificant sideshow. Adams mentioned how this related to what he saw with Steve Jobs years ago when he invested in Apple.

It also discusses the “persuasion stack,” explaining that certain rhetorical tricks are more persuasive than others. We’re hardwired to respond to emotion, not reason. This book is a must-read if you want to persuade others in any field–or if you just want to resist persuasion from others.

Win Bigly was an American bestseller and received positive acclamation from famous journals, such as Florida Today and Publishers Weekly.

53. DECISIVE: HOW TO MAKE BETTER CHOICES IN LIFE AND WORK - By Chip Heath and Dan Heath

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Decisive offers fresh strategies and practical techniques enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.

Authors, Chip and Dan Heath present 4 key steps in a typical decision-making process, the “villain” that causes bad decisions at each step, and how we can counter them using the “WRAP process” to make better and more informed choices. They argue that making better decisions doesn’t necessarily mean that you’ll always make the right choice, but choosing from a wider range of options, and using less biased information to make your choice, does increase your chances of a successful decision.

This fantastic book, which was also nominated for Goodreads Choice Awards Best Nonfiction in 2013, definitely deserves a spot in our libraries.

54. THE 80/20 PRINCIPLE: THE SECRET TO ACHIEVING MORE WITH LESS - By Richard Koch

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

One of the most effective and enigmatic principles of life is the 80/20 principle (or the Pareto principle), which describes an interesting relationship between inputs and outputs. In our life, there are a number of rules influencing our choices every step of the way. In this book by author and investor, Richard Koch, you will find the rules that will help you to guide your existence in the right direction.

The 80/20 Principle shows how we can achieve much more with much less effort, time, and resources, simply by identifying and focusing our efforts on the 20 percent that really counts. The book is a truly enlightening and motivating look at productivity, time management, and happiness.

Adopting the 80/20 principle is going to revolutionize your way of life. Koch poses several questions throughout the book that will make you stop and reflect on all you have done in your life.

55. FASTER THAN NORMAL: TURBOCHARGE YOUR FOCUS, PRODUCTIVITY, AND SUCCESS WITH THE SECRETS OF THE ADHD BRAIN - By Peter Shankman

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Faster Than Normal is a Self-Help and Management Business Book – filled with ingenious hacks and supportive advice. This is a book the ADHD community has long needed – and is also an invaluable guide for anyone who’s sick of feeling overwhelmed and wants to drive their faster-than-normal brain at maximum speed.

Peter Shankman does a great job of providing personal insights and daily hacks to make ADHD a secret weapon and molding it to be one of your best traits and thereby, living a fulfilling and inspiring life. He provides tools and techniques to identify your pitfalls, and avoid them, and at the same time, he asks the readers to direct their hyperfocus to generate and execute their ideas.

If you are trying to be productive, ADHD or not, this book is a good place to start.

56. ANYTHING YOU WANT - By Derek Sivers

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Anything You Want is the greatest manual for running a business that you’ll ever come across. Written in a refreshing and candid way, the book will empower you to follow your dreams and passions. Derek Sivers, founder of CD Baby chronicles the journey of his business and his accidental success.

One of the Best Business Books of All Time, this book is a concise and inspiring piece of work on how to create a multi-million dollar company by following your passion. Derek shares some of the principles he has learned over the years on how he developed a business model that had only two numbers, and how that created an easily understood product offering for customers.

This book is a quick read and will make entrepreneurs question whether any unnecessary complexities are creeping into their businesses. While not directly applicable to every situation, there are many principles in the book that will cause you to think twice about your business and where it’s headed.

57. WHAT GOT YOU HERE WON'T GET YOU THERE: HOW SUCCESSFUL PEOPLE BECOME EVEN MORE SUCCESSFUL - By Marshall Goldsmith

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In this book, America’s most sought-after executive coach summarizes some of the worst interpersonal habits successful employees exhibit in the workplace, that eventually act as a hindrance in their career growth.

Marshall Goldsmith shares his personal experience in helping top executives at Fortune 500 companies change their behavior and improve their interpersonal skills. He is of the opinion that getting praise can be dangerous as it becomes easy to delude yourself when all you hear are positive things. He further talks about the subtle nuances or “transactional flaws” performed by one person against another, that make all the difference in the world. Using Goldsmith’s straightforward, jargon-free advice, it’s amazingly easy to change your behavior and mindset.

58. SHOE DOG: A MEMOIR BY THE CREATOR OF NIKE - By Phil Knight

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

Shoe Dog is a biographical narrative by Nike co-founder Phil Knight. The book chronicles the evolution of the company into one of the world’s most iconic, game-changing, and profitable brands and the various ups and downs it has faced over the years.

In a frank, wry, and humorous writing style, Knight covers all his personal struggles as a manager, and eventually as a leader, in great detail. The book is an honest reminder of what the path to business success actually looks like. Phil Knight is an amazing storyteller and he distributes small pieces of wisdom throughout the chapters.

The book has been named by Bill Gates as one of his favorite books of 2016. The New York Times bestseller has also been accredited by Warren Buffet.

59. THE BLACK SWAN: THE IMPACT OF THE HIGHLY IMPROBABLE - By Nassim Nicholas Taleb

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

The Black Swan is a landmark book that will change the way you look at the world. The book focuses on the extreme impact of rare and unpredictable outlier events—and the human tendency to find simplistic explanations for these events, retrospectively. Nassim Taleb calls this the Black Swan theory.

Characterized as one of the twelve most influential books since the Second World War by The Sunday Times, this book touches everything we know about what we don’t know. Taleb has referred to the book as a narrative with one single idea: “our blindness with respect to randomness, particularly large deviations.”

The New York Times bestseller has also been critically acclaimed by psychologist Daniel Kahneman, who has also explained the influence of this theory in his own book, Thinking, Fast and Slow.

60. BUILT TO LAST: SUCCESSFUL HABITS OF VISIONARY COMPANIES - By James C. Collins and Jerry I. Porras

WHY IT IS ONE OF THE BEST BUSINESS BOOKS?

In Built to Last, authors James Collins and Jerry Porras talk about visionary companies of all time – busting myths and providing new insights and practical guidance to those who would like to build landmark companies that stand the test of time.

The authors analyze 18 companies that were successful for a very long time and compare them to less successful companies in order to find out what set them apart. According to the book, the key factors for a company to be ‘visionary’ are ‘core values’ and ‘really big goals’. They also inspire all executives and entrepreneurs by destroying the false but widely accepted idea that only charismatic visionary leaders can build visionary companies.

Best Business Books - The Conclusion

conclusion

Learning is the key to success. The most successful people in the world become that way by learning and improving themselves consistently. It doesn’t happen overnight. These 60 Best Business Books are like hidden gems. They will aid in you transforming yourself as a young entrepreneur and leader, and pave the way to success and enlightenment. They will revolutionize your entire mindset and change the way you perceive things.

We hope that you were able to pick at least a few titles from this list to add to your bookshelves.